We had the very fun and distinct pleasure of working with Jeff to bring to life his whole brand identity. The background story is Jeff developed his own twist on his Grandmother’s biscuit recipe from Georgia. The logo was created as an homage to his roots and we used the Georgia state bird- the brown thrasher- in the logo. Just subtle little things that make this brand unique and special as well as a gentle nod to his Grandmother. His tag line: “Your grandma would be proud!” is very true. These biscuits are out of this world! We are proud of you!
Unrelated, Former Mayor Nutter popped into the studio to look at this own proofs for his project and Jeff took this moment as a photo opportunity.
Jeff, we really love your logo and brought your vision to paper! You can also now find Jeff and Birdie’s Biscuits at the Reading Terminal Market in the heart of Philadelphia.